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How to Research a Company Before Applying (Checklist)

Applying without researching a company can lead to bad decisions. Company research helps you understand culture, growth, job stability, and role expectations. It also improves interview performance because your answers become more specific. Check the company website, LinkedIn page, leadership profiles, recent updates, and reviews. Understand their products/services, customers, and business model. For startups, look for clarity on funding, revenue, or partnerships. Prepare 5 facts about the company before interviews and connect them to your skills. Good research helps you ask better questions and confidently explain why you want the role.

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